You never know who can potentially benefit your business. Whether you are at a networking event or chatting with someone at a party it can be surprising who can help you out. Therefore it is important to be prepared. However you do not necessarily need a graphic designer to create an effective business card. Using Microsoft Publisher Business card templates can make this a lot easier.
Making your own card is simple. First of all you need to open the program and select the New Publication task pane. You then click on the section marked Publications for Print and you should find a specific section for business cards. Click on that and you can get started immediately.
Whatever design you choose you have to consider the relevant information needed. Contact details are essential as this is how people will find your company! While in the past this would have focused mainly on postal addresses and phone numbers increasingly more businesses use social media and promote via a variety of platforms so you may wish to include these details as well.
A double sided one is better suited to people who have a bit more information they need to impart. You may want to put contact details on the front and have more details on the back. Details on the back may include a promotion or enticing a potential customer to go on your newly relaunched website. There is no right or wrong as such it is more about choosing a design best suited to your needs.
A single sided design works best for people who only have a few contact details and a basic summary of your business. However a double sided design is best for adding more information such as special offers or if you want to encourage people to visit your website. The back is also a good place to put on a map, ideal if you are a new company and you want people to be able to find you!
The program also includes what is known as a Master Design set. This means that once you have established a design with your own logo and details for your business cards this can also apply to letterheads, brochures and so forth. This helps to establish a brand identity for potential clients. Another thing to decide is if you want portrait or landscape orientation. Portrait means the images and information are presented vertically while the landscape design means the images and information are presented horizontally. Whatever option you choose remember to check the print preview in order to ensure that the design fits the orientation.
When looking through templates consider the kind of product or service you are offering and whether the template works for it. Brighter colours are often best for companies targeting children or for artistic businesses. However if you are involved with finance or insurance you may want a simpler design with just the logo and contact information in order to give a sleeker and more professional look.
As well as the Microsoft Publisher Business Card templates included with the program there are various websites that provide templates online. It is worth looking at these to see what one is best suited to your business as well as looking for tutorials and feedback to help you make the best design for your company!
Making your own card is simple. First of all you need to open the program and select the New Publication task pane. You then click on the section marked Publications for Print and you should find a specific section for business cards. Click on that and you can get started immediately.
Whatever design you choose you have to consider the relevant information needed. Contact details are essential as this is how people will find your company! While in the past this would have focused mainly on postal addresses and phone numbers increasingly more businesses use social media and promote via a variety of platforms so you may wish to include these details as well.
A double sided one is better suited to people who have a bit more information they need to impart. You may want to put contact details on the front and have more details on the back. Details on the back may include a promotion or enticing a potential customer to go on your newly relaunched website. There is no right or wrong as such it is more about choosing a design best suited to your needs.
A single sided design works best for people who only have a few contact details and a basic summary of your business. However a double sided design is best for adding more information such as special offers or if you want to encourage people to visit your website. The back is also a good place to put on a map, ideal if you are a new company and you want people to be able to find you!
The program also includes what is known as a Master Design set. This means that once you have established a design with your own logo and details for your business cards this can also apply to letterheads, brochures and so forth. This helps to establish a brand identity for potential clients. Another thing to decide is if you want portrait or landscape orientation. Portrait means the images and information are presented vertically while the landscape design means the images and information are presented horizontally. Whatever option you choose remember to check the print preview in order to ensure that the design fits the orientation.
When looking through templates consider the kind of product or service you are offering and whether the template works for it. Brighter colours are often best for companies targeting children or for artistic businesses. However if you are involved with finance or insurance you may want a simpler design with just the logo and contact information in order to give a sleeker and more professional look.
As well as the Microsoft Publisher Business Card templates included with the program there are various websites that provide templates online. It is worth looking at these to see what one is best suited to your business as well as looking for tutorials and feedback to help you make the best design for your company!
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