vendredi 14 février 2014

The Best SMS Marketing Trends In 2014

By Sharif Ayman


People who receive a text message on their smart phone will open it 90% of the time just to see what it is. If you own a shoe store in town, and you send an SMS message to 10,000 people in your area about a sale that you are having over the weekend on a popular brand, you will attract new customers to your store - it is that simple.



The most popular Smartphones of the moment and the devices that will be released throughout 2014 allow users to browse through the Internet, stream videos and download apps. Texting is now only one of the features offered on cellphones and some users actually spend more time on the Internet than sending texts or making calls.

You can keep your SMS marketing campaign current by taking these new trends into consideration. You could for instance create a mobile website and share some links to your pages. Create quality content for your mobile website. You could for instance share some information about your products or services, share a coupon code or use your mobile site to draw attention to other marketing campaigns.

Google already lists businesses on their Google Places platform by category of business, the only thing is they are not in any particular order. All you have to do is find your listing, open it up, and finish filling in everything in your profile. And everything is the way to go, including pictures, coupons, anything else you normally do to bring in the customers.

Sending pictures via text messages is another strategy you should explore. Sharing pictures might have been problematic in the past since not all users had a plan that included data transfer.

Thanks to new Smartphones and new data plans, all your recipients should be able to open the pictures you sent without being overcharged for data use. By following these tips, you will be well on your way to a brighter future.




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