Google purchased YouTube in 2006 for $1.65 billion and has since been working on expanding the features of the popular video platform. The latest acquisition of YouTube is a video-making app called Directr.
The goal of the start up behind Directr was to help out small business owners. Creating a quality video that showcases a product or presents a service is not easy. The app allows small business owners to capture quality videos, edit them and upload them to the Internet.
YouTube will not charge small businesses to use the Directr app but small business owners will have to invest in video marketing to get their videos featured on YouTube. This is a cost efficient way of creating quality content and reaching out to potential customers. YouTube is not expecting to earn a lot from each video but purchasing Directr will help YouTube reach out to a wide audience of small business owners and generate revenues thanks to the size of their new audience.
YouTube purchased Directr and is now offered the app for free. The Directr team is now working with the YouTube Video Ads department. The Directr app is very easy to use and can help you get started with creating video ads and uploading them to YouTube. This app makes video ads a lot more accessible for small business owners. You should download it and test it to get an idea of how easy it is to create your own video content. You do not need to have any experience with video marketing to get good results.
There is talk that an android version will soon be following the current version, the powers that be will probably see how this version works, and will wait to get all the kinks out, if any develop.
The move for Google to snap up this app makes a lot of sense, as it gives small business a really great tool to use on the fly. If a shopkeeper wants to capture a scene in his store that stands out, there is nothing like the present. Here is the chance to create quality videos without having to worry about a big budget. If you haven't had the opportunity to take advantage of Directr, do so now and you'll be very impressed.
The goal of the start up behind Directr was to help out small business owners. Creating a quality video that showcases a product or presents a service is not easy. The app allows small business owners to capture quality videos, edit them and upload them to the Internet.
YouTube will not charge small businesses to use the Directr app but small business owners will have to invest in video marketing to get their videos featured on YouTube. This is a cost efficient way of creating quality content and reaching out to potential customers. YouTube is not expecting to earn a lot from each video but purchasing Directr will help YouTube reach out to a wide audience of small business owners and generate revenues thanks to the size of their new audience.
YouTube purchased Directr and is now offered the app for free. The Directr team is now working with the YouTube Video Ads department. The Directr app is very easy to use and can help you get started with creating video ads and uploading them to YouTube. This app makes video ads a lot more accessible for small business owners. You should download it and test it to get an idea of how easy it is to create your own video content. You do not need to have any experience with video marketing to get good results.
There is talk that an android version will soon be following the current version, the powers that be will probably see how this version works, and will wait to get all the kinks out, if any develop.
The move for Google to snap up this app makes a lot of sense, as it gives small business a really great tool to use on the fly. If a shopkeeper wants to capture a scene in his store that stands out, there is nothing like the present. Here is the chance to create quality videos without having to worry about a big budget. If you haven't had the opportunity to take advantage of Directr, do so now and you'll be very impressed.
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